Epic Personal Brand Photoshoot With Six-Figure Marketing Expert
- Kayleigh King
- Feb 19, 2024
- 2 min read
Updated: May 1, 2025
Personal Branding Photoshoot spotlight on Marketing Expert, Tori Hall from Your Business Lounge.
When COVID hit, Tori lent a hand to friends struggling with social media.
Turns out, she was good at it, and as their positive results started to stack up, she decided to learn more and start her own account.
Tori's Social Success Lounge is an inclusive online membership built to help clients unleash their potential with tools, strategies, and mindset shifts to get shit done.
Her no-nonsense approach has helped hundreds of business owners show up online, increase their reach, and ultimately their sales!
Tori's got big dreams to have the best online business membership, get featured across top publications, and enjoy her morning coffees looking down at Central Park.
With an audience of over 70k across social media platforms, we wanted to create images that evoke powerful, strong, creative, and fearless vibes that would work well with the type of content she shares, showcasing her as the marketing expert she i.
The inspiration images she pinned included edgy, editorial-type images that are great for catching the attention of her audience.
Tori drove all the way up from London and rented an Airbnb in Liverpool filled with big airy windows (super helpful for a Feb shoot!). When I arrived, she was just finishing up hair and makeup, and had two helpers/hype gals from her membership to film BTS, and give us a hand - thanks Rachael and Sally!
She invested not only in hair, makeup, and rental location, but also custom ordered cupcakes with her branding, black champagne and Budweisers (also perfect with her brand palette!) and we got to work bringing her vision to life!
One thing she wanted to prioritize was highlighting the members in her space - just like she uses post-its every launch to celebrate her action takers, so she purchased black post-its, white markers, and set them all up on the wall the night before. It created the perfect backdrop!
Have a scroll through to see how we brought Tori's edgy brand shoot vision to life! You can join Tori's membership and follow her here:
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