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Light and Shadow

Liverpool Brand Photoshoot with the Girls in Marketing Team

  • Writer: Kayleigh King
    Kayleigh King
  • Aug 17, 2022
  • 2 min read

Updated: Apr 2


Brand shoot spotlight on the team at Girls in Marketing.


The founder of Girls in Marketing, Olivia Hanlon, and I met at an event I photographed early in the summer. She was nominated to win the Merseyside Woman of the Year Award and I had been booked to shoot both the social dinner and the awards ceremony.


Those events were a complete blur but it was so rewarding to be surrounded by such incredible women throughout Liverpool. Just a few weeks later, Olivia reached out in need of brand photos for her fabulous team and I'm so grateful!


"Girls in Marketing is an e-learning platform and community on a mission to bridge the digital skills gap and equalise gender seniority in marketing. We provide support, guidance and opportunity to marketers whether they're professional or aspiring."


These young women are incredibly driven, professional, and a whole lotta fun to hang out with! They came prepared by starting their day with a team pamper session that included hair and makeup, and because of their prep work we were able to squeeze in loads of locations throughout Liverpool (shoutout to my assistant, Ellie, for being such a wonderful helper).


We started their branding photoshoot in the communal lounge at one of their flats, followed by a cafe in the Baltic Triangle, the Georgian Quarter, the fresh Girls in Marketing office, and ended our shoot down by the waterfront near the Royal Liver Building.


To keep the energy high, we threw on a super upbeat playlist and worked through their shot list of meetings, celebrations, team headshots, group photos, and various other content shots that will be useful in marketing their marketing platform, making sure to aim for natural images of them interacting rather than stiff, overly posed photos.


Have a scroll to see what we captured and make sure to check them out!


You can find the Girls in Marketing online here:


WEB:


INSTAGRAM:


LINKEDIN:


Are you looking to elevate your confidence & boost your brand?


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HI, I’M KAYLEIGH — BRAND PHOTOGRAPHER, EDUCATOR, AND LOVER OF GREEN TEA, TRAVEL, AND ALL THINGS PLANT-BASED.

Based on the beaches of the northwest coast of England (by way of the Pacific Northwest), I’ve traveled and photographed over 100 countries — but nothing lights me up like capturing women stepping into their power.

 

My purpose is to help growth-minded leaders who are ready to be seen create intentional brand photography rooted in compassion and strategy, so they can show up confidently, connect deeply, and build brands that feel wildly aligned.

 

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