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Light and Shadow

Happy, Grounded & Full of Color: A Brand Photoshoot for Therapeutic Coach Kate Prance

  • 2 days ago
  • 2 min read


Kate Prance is a certified therapeutic coach helping women build secure, healthy relationships from the inside out. Using NLP, EFT, and hypnotherapy, she works with women who overthink, people-please, and struggle to feel fully themselves in relationships, helping them understand the patterns beneath the surface and build something that finally feels steady and mutual.


She describes herself as a retired people-pleaser, which tells you everything about her approach: warm, honest, self-aware, and completely without judgment.


As a wellness coach, she needed her brand photoshoot to match all of that. Approachable but not fluffy. Playful but with real depth. The kind of images that make her ideal client think: she actually gets it.



The Vision for the Shoot


She wanted imagery that felt warm and grounded, but not heavy. Her work deals with difficult subject matters, but Kate herself is joyful and full of energy. She wanted her photos to reflect both the depth of the work she does, and the lightness she brings to it.


The moodboard was full of colour, movement, and softness.



A Two-Location Shoot Across New Brighton


We started the afternoon in my home studio in New Brighton, which gave us the warmth and intimacy Kate's brand needed for the softer, more introspective stories.


This is where we captured journaling on the couch, laptop working shots, close-up hand details with her journal and pen, breathwork and mindfulness poses, and backdrop portraits with movement and joy.


Kate wanted to keep things minimal on her shoot, so we focused on a wide variety of images with just a few outfits, props, and the staffie I dogsit, Amber, to showcase Kate's love of animals.


And we had lovely light to play with!


The energy needed to feel:

  • Honest

  • Steady

  • Professional

  • Confident but never “in your face.”


To wrap up the shoot, we got outside and took up space in the back garden of my favorite local cafe, whose colors were bold and bright, just like Kate's outfits.


Natural shots in the fresh air really rounded out the shoot.



Why It Works


Kate's work is about helping women feel safe in connection, understand their patterns, and stop abandoning themselves to keep the peace. Her photography needed to show a woman who has done that work herself, and who shows up with warmth, playfulness, and genuine authority as a result.


The colour, the movement, the joy, it's all intentional. It says: This work doesn't have to feel heavy. You can do deep inner work and still hold sunflowers and laugh with a dog on a couch.


That's who Kate is. And now her brand gets to show it.



A Peek at Her Wellness Coach Brand Photoshoot Shotlist


  • Couch and floor journaling in the studio

  • Breathwork and mindfulness poses, hands on heart

  • Playful backdrop portraits with movement and energy

  • Laptop and working shots in both the studio and cafe garden

  • Detail shots of hands, journals, props, and sunflowers

  • Candid laughter

  • Tea and cozy with dog



If you're ready for brand photos that reflect how you want to show up, get in touch to bring your vision to life, whether we're shouting from the rooftops with balloons and confetti, or quietly guiding your dream clients your way.


You can find Kate online here:


INSTAGRAM:






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HI, I’M KAYLEIGH — BRAND PHOTOGRAPHER, EDUCATOR, AND LOVER OF GREEN TEA, TRAVEL, AND ALL THINGS PLANT-BASED.

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Ready to create visuals that take your brand to the next level?

​If you're after a collaborative, grounded experience that brings your brand to life and attracts the clients who really get it, then let’s create something custom, magnetic, and unmistakably you.

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